A free live demo for SLPs and OTs who want to run a private practice without the business side running their life.


How to Get the “Business Stuff”
Off Your Plate Without Spending
Your Nights and Weekends on It
Introducing Practice Builder, the brain of your practice.
It does the business side for you, so you always
feel organized and in control.
Free. Your Zoom link comes to your inbox. Unsubscribe any time.
On this free demo, you'll watch Practice Builder
Not a training about how to run your business. A live look at the software, with me clicking through the real tools on an example practice.
Write your website so families say yes
Home page copy and a design concept, built from your answers, in minutes.
Start every day knowing what needs you
Reminders, intake follow ups and deadlines, so nothing lives in your head.
Nothing slips through the cracks
Renewals, deadlines and every family who called but never booked, in one place.
What practice owners said in the chat
Unedited messages from the first live demo, first names only.
What I saw in 15,000+ private practices: the business side has no home. It lives in spreadsheets, sticky notes and your head, and it falls through the cracks the week you get busy.
The Brain of Your Practice
Hey, Jena here.
You became an SLP or OT to help people, not to run a business. But a private practice is a business, and the business side has to get done.
In 18 years and 15,000+ practice owners, the same three things come up every time:
- Rates that are too low
- Marketing that only happens when the schedule empties out
- A business that lives in your head
So I built Practice Builder to be the brain of your practice. It remembers what you'd forget, runs the math you'd avoid, and tells you what to do next. Like having an assistant for the business side, for less than two sessions a month.
On October 20, I'm opening it up live so you can see it for yourself.
Talk soon,
Jena
The old way vs. the new way
The old way is wearing all the hats yourself. The new way is Practice Builder wearing most of them.
Practice Builder can help you
Whether you're planning your practice, seeing clients, or booked and busy.
- Set up legally with a state-specific checklist, so you stop wondering if you skipped a step
- Write a website that converts families instead of listing services
- Set your private pay rate with the math done for you, not a guess from a Facebook group
- Post on social media with posts written and ready to share
- Follow up with every family who called but never booked
- Never miss a renewal: license, CEUs, CAQH, insurance, taxes
- Launch a program families want to buy, without starting from scratch
- Renegotiate an insurance rate with the letter drafted for you
- Hire your first clinician with the job ad and interview questions written
- Always know what to do next, in order, from a Path built around your practice
Where the business side of your practice lives right now
That's not because you don't care. You're busy seeing clients, and the business side keeps getting pushed to the weekend you never quite get.
Until now, the only way to get it off your plate was to pay someone else to do it. Practice Builder does the pieces an assistant would do for the business side, for less than two client sessions a month.
Free for 7 days, then $197 a month or $1,997 a year. I'll walk through the details at the end of the demo.
This demo is for you if
SLPs and OTs at any stage of private practice. Insurance based, private pay or a mix of both.
You want to set it up the right way
You're planning or just opening, and you want every step in order, without missing one.
You need a steady stream of the right families
You've started. Now you want your website and marketing to bring in ideal-fit, paying clients.
You're ready for more income, systems or a team
Your caseload is full and the business side is slipping. You want more without more hours.
Join me live on October 20
- Free, live on Zoom, 60 minutes
- Nothing to prepare or log in to
- Live attendees get the Hidden Profit Calculator, free
- Can't make it live? Register anyway. The replay goes to registrants only, for 48 hours.
Tuesday, October 20 at 8:00 pm ET
The Hidden Profit Calculator
Find out where your practice is leaking money, and what it adds up to in a year.
- Four leaks, one number. Your rate, cancellations, open slots and lowest payor.
- Not started yet? See what you stand to earn, and what every month of waiting costs.
- Partially or Fully Protected? The 12-step check most owners have never seen.
The link goes in the Zoom chat only. You have to be there live.
What members are already doing with Practice Builder
From one recent weekly support call.
Found out a nearby practice had a $90 per session insurance contract. Hers was $29. She's now using the tool to ask for more.
Renamed her private pay program, and parents are signing up. She also skipped a $6,000 certification that wouldn't have brought her clients.
Used the calculator and the letter to raise her rates and earn more from the hours she already works.
Every practice is different, and these aren't promises of what yours will do. They're what came up on one week's call, and they show what's possible when one good business decision gets made.
Before you register
Is the demo really free?+
Yes. Register, show up, and watch. At the end I'll explain how to try Practice Builder in your own practice if you want to, and you can decide then.
What if I can't attend live?+
Register anyway. The replay goes to registrants only and stays up for 48 hours. The Hidden Profit Calculator and the Q&A only happen live, so come if you can.
Do I need to bring anything or log in?+
No. I'll open the software on my screen and work the tools in front of you. If you want to run the Hidden Profit Calculator during the call, have your current rate and sessions per week handy.
I'm an OT. Is this for me?+
Yes. Practice Builder is built for SLPs and OTs, and everything you'll see works for either profession.
Does it matter if I take insurance, private pay or both?+
No. The tools cover rates, payor mix and insurance negotiation, as well as private pay programs and marketing.
I haven't started my practice yet. Is this for me?+
Yes. The first thing Practice Builder does for a new owner is walk you through the legal setup, state by state, so you start the right way.
Is this a course?+
No. There are no modules to watch. You answer questions about your practice and the tools hand you back finished work, plus a weekly live support call with me if you ever have a question.
Does Practice Builder replace my EMR?+
No. Keep the EMR you use for scheduling, documentation and billing. Practice Builder runs alongside it and handles what your EMR was never made for: your marketing, your reminders, your numbers and your next step.
Why do you ask for a card for the free trial?+
So your Path and anything you build is saved and ready when the trial ends. The trial is 7 days, you can cancel any time before day 7, and you won't be charged if you do.
See the business side handled, live
Come watch me open Practice Builder and show you what it does for your practice. Stay live and take the Hidden Profit Calculator home with you.